July 12, 2012

The Peter Som Resort 2013 collection takes inspiration from the nomadic deserts and exotic Moroccan motifs. With an emphasis on structure, the series is outfitted with cinched waists, patterned pants and striking sun dresses.

The ladylike aesthetics combined with impeccable tailoring make the collection functional, beautiful and flattering. The pieces offer great fit for the 4 most common female body shapes – Rectangle, Pear, Apple and Hourglass.   

Read more on dressing the 4 body shapes: http://tmblr.co/Z-EKnwKOenqX

More on Peter Som’s Resort 2013: http://www.trendhunter.com/trends/peter-som-resort-2013

June 15, 2012

Most great dresses have all of the following characteristics: 1. Balanced proportions on a flattering fit. 2. An element of intrigue via print or embellishment. 3. A hint of comfort, physical or emotional, but preferably both.

Valentino provided many examples of such dresses in their Resort 2013 collection. The understated elegance of the dresses drew the eye to all of the right places (and help minimize the other ones), giving simple shapes equal parts structure and ease.

Source: http://tmagazine.blogs.nytimes.com/2012/06/15/just-one-look-valentino-4/?ref=t-magazine

More on finding the perfect dress for your shape: http://tmblr.co/Z-EKnwLqHNMM

April 26, 2012

What do Christina Hendricks and Marilyn Monroe have in common? Well, for one thing, they represent the 9% of the female population that is actually hourglass shaped.

The latest research from Alvanon has used 3D imaging technology to measure 50,000 women in the UK and Europe, producing the following results:

45% of women are Rectangle shape; 31% are Pear shape (Spoon); 11% are Apple shape (Inverted Triangle) and only 9% are Hourglass shape. 

Read more: http://www.dailymail.co.uk/femail/article-1391671/Hourglass-No-shapes-like-rectangle.html

The good news is that there’s ways to dress each body shape to make it look its best! Here’s a guide for choosing dresses that flatter each shape:


If you are not sure about your shape, use this tool to figure it out:   


Happy shopping!

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